It’s summertime, which means time to improve your properties to look and feel amazing! Residents are now roaming around looking for the perfect home for a good value. The amount of rent a renter is willing to pay will normally depend on the condition of the property and/or complex. If they have a choice, they’ll go with the property that impresses them the most.
This is especially true with the baby boomer generation, these are those born between 1946 and 1964. They are mostly looking for a place to live that feels safe, and is a good looking environment inside and out.
In order to compete effectively and within budget, property managers are switching up their imagination to make their properties more desirable. Here are four economical ideas you may want to think about:
- First impressions mean a lot. Take off those old and faded window coverings and replace them with inexpensive blinds. Choose neutral colors and models that are easy to replace and will match with resident furnishing. While you’re at it, make sure the windows are clean.
- Replace the knobs and handles in the kitchen cabinets if possible. Choose a more up to date look and get rid of the old tarnished ones. This will make the property feel more like a home.
- Use air fresheners. The plug ins are very affordable. Using air fresheners will make the air smell good. A good smelling room will give a feeling that makes your future residents feel like they are at home. Try using flowers for decor and an extra fresh smell.
- Cleaning is such a big part, make sure the inside of the refrigerator is extra clean and smells great and fresh. You can add to the appeal by placing some fresh-baked cookies inside the refrigerator. Offer one to your prospect so they will remember how kind and considerate you were.
As I’ve stressed in past articles on this subject, colorful landscaping strategically placed around your building speak volumes to exceptionally attractive prospects. Often folks who appreciate beauty make reliable residents.
Property managers would be wise to leave a lasting impression on everyone who comes to look at a vacant property.
Don’t be afraid to add creative touches. Something as inexpensive as replacing the shower curtains, cleaning the counters so they sparkle, or adding different light bulbs may brighten the interior and indirectly remind the prospective resident that your property is livable and cozy.
As property managers, we have to be imaginative when reaching out to potential residents. If we also remember to be friendly and courteous, we will brighten their day and leave a positive memory about your property.
I hope you enjoy!